Nashville Los Angeles
hello@mattwilliamscreative.com
Songfluencer

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Songs and stories.


This startup came to us saying, “We’re growing faster than expected… we need marketing material ASAP!” They had a logo and one helluva service (essentially, making music go viral), but that was it. We set to work quickly so Songfluencer looked like industry veterans as they pitched their service to the biggest artists and labels on the planet.
“Everything looks awesome…exactly what we wanted! Matt hit the nail on the fucking head.
— Johnny Cloherty, CEO

Pitch Deck


For new service-offering businesses, a pitch deck is everything. It’s the first visual impression of the company, sometimes even before they see a human face-to-face. Songfluencer’s service offering isn’t complicated… as long as you’re familiar with data-driven influencer marketing. Our job was to take language that involved algorithms and jargon and turn it into a straight-forward, aesthetically-pleasing layout — hence the dope iconography.
HEX #29328D
HEX #FBB03B
HEX #84BCDA
HEX #FFFFFF
HEX #E0E0E2

BRANDING
HEADERS
BLACK
BODY
BOLD / REGULAR / ITALIC
WEB
HEADERS
Weight: 700, 900
BODY
Weight: 300

BRANDING
HEADERS MISC
BOLD
WEB
NAVIGATION / BUTTONS
Weight: 700
Letter Spacing: 2pt
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